Entrepreneurship Programme

Managing people well is crucial for competent talent, productive and motivated teams. This module provides knowledge on recruitment, training, compliance, and employee management tailored for small businesses.

Marketing helps businesses reach and persuade target customers. Participants learn to plan and implement marketing strategies that increase visibility and sales.

Compliance ensures businesses operate within legal frameworks, avoiding penalties and building trust for potential investors. Participants learn governance principles and regulatory requirements to maintain ethical and lawful business practices.

Expanding beyond borders opens new markets and growth avenues. Participants understand export procedures, opportunities, and challenges in international trade.

Access to funding is critical for business startup and expansion. This module trains participants on preparing business plans and financials to attract investors, grants, or loans.

Investing wisely supports business expansion and sustainability. The programme educates participants on investment options and strategies for growing business capital.

Participants use the Business Model Canvas, a one-page strategic tool that helps assess their product offerings and key components of their business model, enabling them to design, analyse, and optimize business strategies effectively. This module guides entrepreneurs in identifying problems, visualizing solutions, and crafting actionable turnaround plans.